Tag Archives: Mashable

QR Codes and the future of technology

10 Nov
tangled technology by stuart63

Photo credit to stuart63

Or, Futurist Ramblings and a Terrible Novel Idea

I’m still working on those QR codes, so I’m still puzzling about squiggly, little boxes and what they mean for the future.  My puzzling’s been taken even further thanks to Mashable’s contest: What Will the Next 40 Years of Technology Bring?  Mashable’s giving away a shiny new laptop to the person that can come up with the best answer, and as my laptop’s been threatening an unstable hard drive of late, I’d really like to win.  (Also, I just like winning.)

I’m not a futurist, although I’d like to be.  (Best business card title ever.)  So, here’s my answer, where I think we’ll be in 40 years:

Identity by fotologic

Photo credit to fotologic

In 40 years, we’ll have a virtual layer on top of the real world that will be with us wherever we go. QR codes and location-based networks are just the beginning. First we’ll have screens that we can point at codes (although hopefully they’ll be better looking than the current black and white jumbles) and then we’ll have glasses (which we’ll wear all the time) that will allow us to see the virtual layer all around us. After that, we’ll move to contact lenses that are in all the time, so that the virtual layer will always be part of what we see. That lenses will allow us to see cont

ent (largely ad-based) that will be layered on top of everything. It’ll be customized to who we are personally and our preferences and interests. Targeted marketing will no longer be confined to a screen, but will be everywhere and on everything. We’ll see each see our own subjective virtual layer, full of feeds to which we subscribe, and ads which we’ll all (still) be trying our best to avoid.

Continue reading

Hey Amazon, It’s Called a Library

12 Sep

Or, You can pry my free books from my cold dead fingers

Library by ellen forsyth

Photo credit to ellen forsyth

So, today I’m on LinkedIn and I see this as a “top headline in online media”: Amazon Working on a Netflix for Books.  You know, Amazon’s come up with this revolutionary idea: you can check books out and the return them and then get more books.  It’s gonna be big.  Um, hi, it’s called a library.

Except that actually, it’s a pretty sucky library.  According to Mashable:

“The details about the project are scarce, but it appears that the library would primarily contain older works with restrictions on how many books a user can access each month.”

So, it’s a library with only old books that limits how many I can take out – oh, and it charges me for the privilege?  Doesn’t really sound like a library that I would use, even if it were free.  (Okay, I lied, I’d use it, but I’d complain about it – a lot, probably on this blog.) Continue reading

Social Experiment Hacking

14 Aug
Starbucks Card - PrettyOr, now no one will buy this Yuppie coffee.

For the last few days, there’s been much ado is social media circles about Jonathan’s Card, a social experiment that was basically a take a penny, leave a penny bowl writ large.

Backstory: Jonathan Stark loaded money on his Starbucks card (some sources say $65, some $100, some $300) and then posted its barcode on the internet, informing people that they were free to use the card to buy drinks and to put more money on the card.  He wanted to see how people would behave when there was no accounting for their behavior.  Would all the money be gone in 5 minutes or would it grow and last and become some sort of big, feel good thing.  Kind of like “If I Could Buy the World a Coke”, but with Starbucks. Continue reading

Digital Ghosts – Something creepy this way comes

2 Aug
My ghost by mattwi1s0n

My ghost by mattwi1s0n

Here are two topics that I’ve been following coming together in a creepy, creepy way: social automation and social network profiles that remain after death.

I’ve been thinking about social media automation for a while now as it’s been cropping up more and more in discussions of personal branding and social media marketing.  Although automated social media may seem to be a bit of an oxymoron (how can you be social if you’re not actually participating?), it’s definitely the future, especially for celebrity and corporate presences on social networks. Continue reading

Download your Facebook contact list — before it’s too late

5 Jul

Facebook vs. Google, Sword Fighting Social Media SitesThe battle for control of your personal network is on.

In case you missed it, Google+ officially rolled out last week, which had social media junkies like me all excited to get on it as soon as possible to see what it was all about.  So, we get our coveted invites and made it there and… crickets.  A social media sites are no fun when there’s no one there to socialize with.

Immediately I, and apparently lots of other people, too, thought, “Wouldn’t it be great if I could just bring my download my Facebook friend list and bring all by friends over to Google+ with me?” We’ve spent all this time building our digital personal networks and want them to travel with us wherever we go.  After all, their our contacts, not Facebook’s.  Seems logical, right?  Continue reading

Social Media Marketing: Adding a Visual Touch

29 Jun

Or, You’re so vain, you probably think this infographic is about you.

Vizualize.me, LinkedIn Profile, Visual Resume, Personal InfographicAn infographic generator that will make me my very own inforgraphic based on my LinkedIn profile? Awesome! Custom infographics for use in personal branding and social media marketing? Also awesome!

Today on Mashable, I learned that Vizualize.me is a soon to go live infographic generator that will make you your very own personal infographic based on your LinkedIn profile. Soon everyone will be able to have the stunning resumes of graphic designers. (Sorry graphic designers, this new infographic generator means that you will no longer be the queens of personal branding and social media marketing.) I’ve long coveted a visual resume/personal infographic and had been thinking of investing the time in making one to post on LinkedIn, here on WordPress, and on Facebook. But, I was daunted by the time and skill involved in its creation. (My Photoshop skills are one step above LolCats.) And along comes Vizualize.me with a solution; their infographic generator will do all the work for me! Continue reading

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